Tech Report: Amazon expands Prime video ad load, Meta faces pressure over scam ads
Viewers on Amazon Prime Video can expect to see more ads — and longer ones — as the streaming giant increases its commercial load.
(LILAMAX)- Viewers on Amazon Prime Video can expect to see more ads — and longer ones — as the streaming giant increases its commercial load. According to six ad buyers and internal documents reviewed by Adweek, the current ad time on Prime Video has climbed to between four and six minutes per hour. That’s up from just two to three…