Delta Air Lines will not continue its sponsorship of Atlanta’s Fox Theatre
ATLANTA (AP) – Delta Air Lines will not continue its sponsorship of Atlanta’s Fox Theatre after a rival airline rented the facility for an event.
The Atlanta Journal-Constitution (on-ajc.com/1WBI7XN) reports that Qatar Airways expects to start service in Atlanta on June 1, and held a Tuesday event at the Fox to celebrate the launch of the new flights.
Delta’s chief legal officer Peter Carter said the Atlanta-based airline was “very surprised and disappointed” when executives learned the Fox would be hosting the Qatar event, which featured singer Jennifer Lopez.
Carter is quoted by the newspaper as saying “we won’t be supporting the Fox going forward.”
The Fox said in a statement that it was disheartened to learn Delta chose to penalize the theater for its decision to rent the venue to another airline.