Digital Sales Specialist – Event Marketing Consultant
41NBC / WMGT has an immediate opening for a Digital Sales Specialist – Event Marketing Consultant. The DSS (Digital Sales Specialist) is a progressive, creative thinker who can conceptualize, execute, and close revenue producing ideas that connect our advertisers’ goals to our multimedia digital properties, with a primary focus on Television Station Digital Assets. This is a detailed-oriented hands-on sales position requiring strong communication, organizational and creative skills both with internal & external clients. Expert knowledge and experience of Word, Excel, PowerPoint, G-Suite and Dropbox is strongly recommended.
DUTIES:
- Assist management in achieving Event Marketing revenue goals for all sales promotions as assigned.
- Service existing client promotion relationships and help develop new potential client event sponsors.
- Be aware of NBC and Bounce TV brand on all channels, and have working knowledge of station’s websites & mobile content, social media footprint and other station branded digital products.
- Assist in posting information to assigned web pages on station web site if necessary
- Interact directly with public via e-mail/phone as needed regarding contests, events and special promotions.
- Assist management in producing contest and sales promotion station events at targeted venues.
- Assist creative services in production, development, conceptualization and execution of all client related sales promotion creative collateral for contests and sales promotion station events (logos, digital & social media assets, vinyl banners, commercials and sponsored promos).
- Assist on-site event branding and collateral distribution setup, equipment renting if needed and breakdown alongside Creative Services.
- Keep current detailed works in progress/project task tracker developed with management for all contests and sales promotion station events.
- Keep current strategic contest and sales promotion station events calendar and distribute.
- Assist Creative Services in all contests and sales promotion event materials are returned to proper storage for future event use following the conclusion of station events.
- Maintain proper files for digital media usage, storage and archive standards for all desktop media.
- Responsible for use of excellent project organization and communication skills between management and all department teams (Sales, News, Creative Services and Engineering).
- Maintain awareness and keep management informed of competitive sales event products in market.
- Maintain community visibility on-site at all WMGT-Sponsored events which may require weekend work.
- Promote and support a positive environment for the station and its clients.
- Assume responsibility for accuracy in the preparation of computer input documents, PowerPoints & Excel.
- Maintain clear, effective and stress-free communication with staff, peers and management.
- Meet company job standards and abilities/skills for items identified below and follow company policies.
- Perform other related duties assigned my management.
EDUCATION: College level degree in Marketing, Business, Advertising or Communications preferred but not required.
EXPERIENCE: Previous experience in broadcast sales support is preferred.
If you are interested in applying for this position, please send your (1) cover letter, (2) resume, and (3) references to Jobs@41nbc.com.
Please include how you learned of this opening.
EOE, M/F/D/V, Pre-Employment background check